Sweetgrass Marketing Blog

Dec 13 2016

Use Long-Tail Keywords to Boost Your Website’s SEO

long_Tail_Keywords.jpg

Keywords have long been an important element of SEO strategy and a way to drive traffic to your website. But as search engines – and consumers – have become more sophisticated, marketers have had to fine tune their keyword strategies.

Read More
Written by John De La Cruz · Categorized: SEO

Nov 23 2016

Is Link Building Still Relevant in a SEO Strategy?

Is Link Building Still Relevant in SEO Strategy.jpg

A decade ago, SEO was all about two things: keywords and links. Those in the website building and search engine optimization business were less concerned about quality content. Their strategy was to stuff as many keywords into the website and blog posts as possible – even if it didn’t improve the quality of the content (and, in fact, probably made it worse).

Read More
Written by John De La Cruz · Categorized: SEO

Feb 02 2016

7 On Page SEO Tips for Your Business Blog

SEO_Tips_for_Business_Blogging

The importance of having a business blog is undeniable now. It is an important tool for engaging your customers and positioning your company as an expert in your industry. A business blog is the most effective and efficient way to drive quality traffic to your website and rank well with search engines.

Read More
Written by John De La Cruz · Categorized: Inbound Marketing, Local SEO, SEO